If you've ever thought about getting a new credit card, you've likely encountered options that seem to be a partnership between a bank and a brand you already love. But understanding how these 'co-branded' cards truly work can unlock surprising benefits and help you earn rewards tailored to your lifestyle.
Co-branded credit cards are trending because major banks like Citi are constantly launching or updating partnerships, keeping them in the public eye.
Consumers are actively searching for the best credit card deals, and co-branded options often appear attractive due to their specific rewards.