You probably have a favorite movie you wish more people would see, but what actually makes a film a box office hit? It turns out, it's a surprising mix of star power, critical buzz, and even the director's reputation that truly drives a movie's success.
The buzz around a potential Tom Cruise and Alejandro Iñárritu collaboration highlights the power of star and director names.
Recent Google Trends show high interest in a hypothetical film pairing Hollywood's biggest action star, Tom Cruise, with acclaimed director Alejandro G.